The Board Chronicles is an ongoing series of articles about the adventures of Mrs M’s Handmade as a vendor at community festivals & craft fairs. Mrs M’s subsidiary, Mr M’s Woodshop, has been approved to create this chronicle for the good of vendorkind.
Once upon a time, a friend told me this was a good event.
Not sure I still believe her.
Last year, I didn’t pass $1,000 in sales with my solo effort. On my birthday. That’s not a good thing, truly.
This seems like a good community event, though. Free music. Beer gardens. Carnival rides. Vendors. 30,000 in attendance projected. What’s not to like?
It’s not like there are many better events in July that I’ve found, after all.
So, I’m in for another year. I want to see if I can do better with some legacy working for me. It’ll be just me and a couple of hundred buy & sell vendors offering imported goods….
New Ideas
- This event was marginal last year, really. It was barely OK. So what did I do? I doubled down with a double booth. I have room for everything this way. Still no Mrs M, though. She might melt in the heat. Oh, wait, I mean her lotions & balms & such might melt. That’s it.
Observations
- I left home at 5:08a on my way to the Golden State Freeway … and my ramp was closed. No problem; the GPS will get me there on the 126. I’m told. I arrived at my booths at 6:18a, and was unloaded 30 minutes later. Same location as last year, so it’s easy.
- This event does not send out formal confirmations, maps, booth #s or anything to help you find your booth or your customers to find you. Things may change up until the last minute, they say. At check in, they don’t give you a map, they just show you about where your booth is on a spreadsheet that has business landmarks on it that are years out of date.
- No clue why they think that’s OK. It’s annoying, in my not-so-humble opinion as a well-seasoned veteran.
- Canopies were up at 7:30a, and the booth & products were set up at about 9:30a. I was still putting pricing up at the official opening, 10a.
- I looked across the street at 10 booths, most of which were community businesses (bath remodel, new windows, insurance agent, etc). Of the 10 booths, 8 had canopies that were totally unweighted. 1 had 20 pounds of weight, total. One had sandbags of undeterminate weight. I hope there’s no wind this weekend.
- 11:40a: first sale of the day. I try to not every make duplicates of the same cheese board blanks, and I did make 4 of the same pattern in the last go round. Finally, finally, I sold one of them in this sale.
- 1:03p: second sale of the day … and it’s another copy of that same cheese board. Huh?
- I’m a monkey in a cage. Seems like it, anyway. Since I’ve added the signs on the mesh walls … people stop in front of the booth, look, point & laugh. And I just sit there looking at them.
- Me. Monkey. Cage.
- I did not expect that to happen.
- Saturday ended barely ahead of last year … but I doubled my booth size. Did sales double? Nope, they were basically unchanged.
- The drive home was an adventure. I followed the GPS, and it sent me through farmland. I drove a canyon to get to Fillmore. Why has the GPS forsaken me?
- Sunday opens at 12n for some reason. I arrived a bit after 10a, and was open by 11a. I had walkers immediately.
- No buyers though. First sale was at 12:45a.
- But something did happen early: the insurance agent across the way brought a sound system. They turned it up so they were broadcasting to a 100′ radius above speaking volume, and proceeded to chat to everyone about their raffle.
- I was that guy. I called the organizer to complain. She showed up 15 minutes later and had them turn down, thankfully. For some reason, they shut down the sound system & it left at 2p. No problem from my perspective.
- A lady walked into the booth.
- She said, “I have a cutting board. I got it from your competition. I love it. It’s my favorite thing. I got it from your competition.”
- I said, “Uhhhhhhhhhhhhhhh. It’s good to have a favorite thing.”
- She said, “I got it from your competition.” And then she left.
- Before I was unkind to her.
- At the end of Sunday, sales were barely ahead of prior year, and far, far below my expectations for a 2-day event and my double booth. Very disappointing.
- The drive home was another adventure, but I at least drove a different canyon. Why is Camarillo so hard to get home from?
- This is my last July event before the end of my Kickstarter campaign, and I did mention it to several customers in the hopes of garnering a bit of support. The campaign is currently at 93% and just $329 away from goal! I know that I’ll bring it home, but it is oh so close. Here’s the link: Handmade Cutting Boards & Wooden Serving Pieces.
- Requests were for bigger chess pieces (nope), a cheese slicer (on the list!), a cookbook stand, a horse tack shadow box, a coffee table top, knife cases and the 10 Commandments on a plaque. Bilingual, too. Oh, and a chicken shaped cutting board. That’s a trend. And I still haven’t made it.
The Food
- Best Meal: I tried to order take out ahead of arriving back in Santa Clarita … and a lousy cell connection resulted in a bad order. Oh well, I guess we will eat 5 side Caesars. Eventually.
The Facts
- Total miles driven: 220
- Booth cost: $500
- Food cost: none
- Travel cost: $114
- Total sales: $1,092
- Net Revenue (does not include product cost): $478
- # of people we met during the event from the producer: 1
- Visits in our booth by a promoter’s representative: 1
- Saturday alarm: 4:20a
- Sunday alarm: nope
- # transactions: far too few
- # soap & lotion vendors: no clue
- # woodworking vendors: no clue
- Edge grain vs. end grain: 23:0
- Returning next year? Nope. Nope. Nope.
Boards sold: 23
Word Blocks: 5
Cheese Boards: 3
Magic Bottle Openers: 3
Cutting Boards: 3
CNC Signs: 3
Trivets: 2
Heart Board: 1
Coaster Set: 1
Wine Bottle Coaster: 1
Sous Chef Board: 1
Cheese Board 18 – 117. Jatoba, Yellowheart, Cherry, Padauk & Purpleheart. 9″ x 11″ x 5/8″.
Cutting Board 18 – 320. Black Walnut, Hard Maple & Padauk. 12″ x 16″ x 1-1/8″.
Cheese Board 17 – 320. Padauk, Cherry, Black Walnut & Jatoba. Chaos Board. 8-1/2″ x 11″ x 5/8″.
CNC Sign 18 – 29 Steak. Hard Maple. 9″ x 12″.
Wine Bottle Coaster 18 – 503. Cherry. 8″ x 11″ x 1″.
Magic Bottle Opener 18 – 118. Wall mount.
CNC Sign 18 – 51. Hard Maple. 6″ x 22″.
Sous Chef 18 – 706. Hard Maple, Purpleheart, Jatoba, Cherry & Bloodwood. 11″ x 20″ x 3/4″.
Cutting Board 18 – 323. Hard Maple, Bloodwood & Purpleheart. 12″ x 16″ x 1-1/8″.
Magic Bottle Opener 16 – 202. Black Walnut, Yellowheart & Hard Maple. Double Magic.
CNC Sign 18 – 52. Hard Maple. 10″ x 14″.
Carnivore Board 18 – 905. Hard Maple. 14″ x 19″ x 1-1/8″.
Trivet 18 – 713. 8.5″ square.
Trivet 18 – 715. 8.5″ square.
Heart 18 – 918.
Coasters 18 – 07. Jatoba, Hard Maple, Bloodwood, Purpleheart, Yellowheart & Black Walnut. Shown with Black Walnut holder.
Magic Bottle Opener 18 – 109. Wall mount.
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The Board Chronicles is an ongoing series of articles about the adventures of Mrs M’s Handmade as a vendor at community festivals & craft fairs. Mrs M’s subsidiary, Mr M’s Woodshop, has been approved to create this chronicle for the good of vendorkind.
It was at this event, several years ago, that I first saw an iPad with a Square card reader in action. I remember my jaw dropped. Technology had made a great leap.
This was back before we were vendors; we’d gone to see the booth of our good friend Heather of Heather Hill Clothing. Once we became vendors, we had talked every year about doing this big community Street Fair that promised attendance of 30k, but we were always put off by the temperature … it’s July, and Mrs M’s products don’t do well in the heat.
This year, the event fell on the weekend that Mrs M had to work at her “job,” so we decided that I should do a solo event with just my stuff.
Yes, “we” decided that “I” should work. Did I mention that the Saturday of the event was on my birthday? I wrote about that, in It’s My Birthday: A Special Edition Of The Board Chronicles.
This will be my 2nd solo event of the year, and it seems like my expectations for solo events are almost never met. Time will tell….
New Ideas
- This is the first solo event that I took the trailer to … so I had the full setup with the roll-off cabinets. You know our slogan: go big, or stay home.
Observations
- So disappointing when I arrived and the guy with the clipboard (a youth volunteer) could do no more than confirm my booth number. No map for me to take. No clear direction on how to get to my booth! “It’s just over there” was all of the information I got.
- Booth numbers were not clearly marked on the curb when I got there. This event has been happening 50+ years, but they didn’t seem to have their act together. No clear paths for people to get in and out for loading and unloading. Very disorganized when compared to last week’s 4th of July event that had the same basic setup!
- I need more Goncalo. The board I have on display is so striking! It didn’t sell, but it did inspire a special order and many comments.
- The booth was located on one end of the event, so I got a lot of people that had just arrived and didn’t want to carry/commit, so I heard a lot of “See you on the way back.”
- The event is 5 blocks long, with a beer garden/concert stage on each end. Food & carnival rides are in the middle. It’s really laid out so the booths get seen, which I appreciate.
- At this event, many of the “See you on the way backs” actually did come back. Always nice when that happens.
- I was greeted on Sunday with bags of trash behind the booth, next to the trash can. Nice of the near-neighbor caramel corn/lemonade vendor to leave their trash for me.

- A guy was looking at my boards while his wife was next door buying a hat. She got the hat … but wouldn’t let him buy a board (sigh).
- Good crowd here, and they did walk the booths. No complaints about the attendance; just wish I would have sold more stuff.
- My main problem at this event was boredom. When I’m alone – so alone – and I go an hour + without a transaction, I start wondering why I’m there. Over 25% of total sales happened in the final hour of this 14 hour event, so I spent 13 hours staring at the crowds wondering what was wrong. Hard to overcome all of that contemplation.
- I get so many compliments on my beer bottles … and so many people wonder about why the bottles are empty. And then they see the MBO demo. And they smile.

- Several repeat customers came through and gave me kudos for what I do, which is very uplifting. One guy came in to buy his 4th board from me. He doesn’t use the first 3, he said, but he enjoys looking at them. He may use #4. He said.
- Requests were for hot plate trivets, a Cribbage set (x2!), coasters (x2!), a cutting board stand (x2!) … and a chess board (x2!). I am committed to having all of those things available by September’s events.
- Did I make my low goal for this event? Nope … but I was close.
- Maybe my whole solo event strategy is wrong. Something else to contemplate….
The Food
Saturday Breakfast: Hello, Old Friend.
Saturday Lunch: Velda’s deluxe ham sandwich.
Saturday Snack: A giant chocolate chip cookie.
Saturday Dinner: Lasagna at Bella Cucina. Yum.
Sunday Breakfast: Santa Clarita’s 2nd best breakfast burrito, from Jimmy Deans.
Sunday Lunch: See Saturday.
Sunday Snack: See Saturday.
Sunday Dinner: Papa John’s. It was easy … and the Dodgers scored 5 yesterday so it was cheap!
The Facts
- Total miles driven: 262
- Booth cost: $250
- Food cost: $129
- Travel cost: $136
- Total sales: $960
- Net Revenue (does not include product cost): $445
- # of people we met during the event from the producer: 0
- Visits in our booth by a promoter’s representative: 1
- Saturday alarm: 5am
- Sunday alarm: Nope
- # transactions: 17x
- # soap & lotion vendors: No clue.
- # woodworking vendors: No clue.
- Edge grain vs. end grain: 16:1
- Returning next year? Nope.
Boards sold: 17
Magic Bottle Openers: 6
Large Cheese & Cracker Servers, AKA Surfboards: 2
Domed Cheese & Cracker Servers: 2
Small Sous Chef Board: 2
Cutting Board: 1
Small Board: 1
Lazy Susan: 1
Cheese Boards: 1
Bread Board: 1
Magic Bottle Opener 180. Hard Maple, Padauk & Canarywood. Single Magic.
Small Board 16 – 019. Black Walnut, Goncalo Alves, Yellowheart, Hard Maple & Jatoba. 10″ x 12″ x 1″. This board was the victim of a warped board that didn’t glue up flat enough to smooth … so I had to cut out that board & its neighbors, add new boards, and re-glue.
Lazy Susan 17 – 06. Black Walnut, Yellowheart & Birdseye Maple. 18″ diameter.
Small Sous Chef 16 – 025. Bloodwood & Hard Maple. 9″ x 16″ x 3/4″.
Cheese Board 16 – 063. Padauk, Hard Maple, Goncalo Alves, Yellowheart & Black Walnut. 8″ x 11″ x 3/4″.
Magic Bottle Opener 17 – 636. Purpleheart, Hard Maple, Canarywood & Yellowheart. Double Magic.
Magic Bottle Opener 16 – 1. Double Magic.
Magic Bottle Opener 190. Red Oak, Cherry, Teak & Yellowheart. Single Magic.
Magic Bottle Opener 17 – 613. Jatoba, Yellowheart, Padauk & Hard Maple. Double Magic.
Domed Cheese & Cracker Server 16 – 07. Black Walnut, Jatoba, Cherry & Hard Maple. Made for 2-sided use, but feet could be added.
Bread Board 16 – 08. Jatoba, Cherry & Bubinga. 8″ x 20″ x 7/8″.
Magic Bottle Opener 16 – 147. Cherry, Black Walnut, Jatoba, Padauk, Burmese Teak, Canarywood & Yellowheart. Double Magic.
Cutting Board 17 – 409. This was built to be a chaos board … but didn’t end up that way. End Grain. 12-1/2″ x 13″ x 1-1/4″.
Cheese & Cracker Server 16 – 15. Hard Maple, Yellowheart & Padauk. 12″ x 19″ x 1-1/4″.
Sous Chef 17 – 904. Purpleheart, Cherry & Hard Maple.
Large Surfboard # 15 – 20. Cherry.
Domed Cheese & Cracker Server 16 – 09. Black Walnut, Goncalo Alves, Yellowheart & Hard Maple. Made for 2-sided use, but feet could be added.
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The Board Chronicles is an ongoing series of articles about the adventures of Mrs M’s Handmade as a vendor at community festivals & craft fairs. Mrs M’s subsidiary, Mr M’s Woodshop, has been approved to create this chronicle for the good of vendorkind.
2a – It’s my birthday. Why am I awake?
4:04a – Ugh. Cannot sleep.
5a – Alarm. I’m up. I’m up. Dress. Pack the cooler. Go.
5:29a – On the road.
5:44a – Hello, old friend. Here’s a thought: I could do a diary of my day and blog it, since I think I’m going to be bored today. OK, done. Welcome.
ed. note.: I am doing a solo event today, which we decided was a good plan since Mrs M has to “work” at her “job” and summertime events aren’t good for her since she would melt. I mean the lotions would melt. Or something. In any event, she’s out. I’m in. I decided to do a solo event on my birthday: the Camarillo Fiesta & Street Fair. Welcome.
6:43a – Arrival. Found the guy with the clipboard … who has no map to give me. Who cannot tell me how to get to my booth. He calls over Joe, who also has a clipboard. Who cannot tell me how to get to my booth.
6:45a – Going for it. Drove through, dodging canopies, vendors and vehicles … didn’t find my booth. Found a guy, who gave me a couple of landmarks and I drove through. In the other direction, still with my trailer. Of course. Dodged canopies, vendors and vehicles again. Also rolling freezers. And trailers. And portable lights. And generators. And barricades. And golf carts. Threaded the needle, and didn’t hit anything. This is what I do for fun. I guess.
6:51a – Found the booth … about 50 yards from the original guy with the clipboard (and he couldn’t tell me that?). Hidden, faded chalk marks on top of the curb marked the booth, but they were not visible unless you are standing over them. But, no worries, they’re putting visible papers with booth numbers taped to the face of the curb for the next guy. Unfortunately, their vendor check-in started over an hour and 15 minutes before I got there.
6:52a – Unloaded the trailer. Drove out to park it, and got lucky. I must be early. Parked on a street 2 blocks from my booth.
6:55a – Setup begins. Opened the bag for the canopy … pieces fell out. This is not good.
6:56a – I know these pieces. This is the same thing that broke in Ridgecrest last year, so I know how to fix it. I’ve got this. I have duct tape.
7:03a – Canopy up. Duct tape in place. First thing I do is move the canopy 18″ away from the curb, and farther into the street. Have to get out of the gutter. Nothing good comes from being in the gutter.
8:15a – Setup ongoing, but mostly done. First walker in the booth. He bought a cutting board just 2 weeks ago, and he loves it. Good for him. He did not buy from me.
9:21a – Set up complete. My neighbors are a chiropractor, and a vendor of imported crap. 2 for $5. Or, 1 for $8, 2 for $15. Like that.

9:28a – Street is empty, so I go walkabout. Vendors seem to be just what I expected: heavy on the imported cheap merchandise. No organization that I can see. A few handmade items, mainly food.
9:38a – Bought 2 massive chocolate chip cookies. Handmade. Of course. Happy birthday to me.
9:51a – First sale … had to break a hundred. Great start.
10:15a – Handed an entertainment schedule for the event … and a map! Come to find out, there’s an entertainment stage and beer garden on both ends of the event, with 5 blocks of booths between. I’m at one end, near one of the entertainment stages (but it’s across the street, in a park, so I can’t see/hear it).
1023a – She said: We will be back later.
He said: I knew I wouldn’t get past this booth.
11:07a – Chiropractor’s assistant is now 2 steps into the Midway trying to grab people to get their posture evaluated. Lovely.
11:18a – He and She came back. Bought 2 boards!
11:24a – “I just came from the gym. I am not here to shop.” That’s fine … she almost bought 2 boards. “Settled” on one.
12:54p – 90 minutes later … no more sales (sigh). Yawning. Time for lunch.
1:12p – Another sale, and the sandwich is now dried out.
1:53p She #2 asked: Are your boards dishwasher safe?
I said: No. No, they’re not … and I kept a straight face.
2:13p – The worst part of a solo show is the boredom. No Mrs M transactions to fill the time. The worst part of a bad show is the boredom. No quality conversations to fill the time. And when it’s a bad, solo show….
2:20p – Another He said “I still have your board that I bought 3 years ago and I still love it.” Love. This.
3:02p – The battery on the chip reader died. This cannot be from use. I know I charged it. Heat? Bad charge? One more problem to contemplate. Luckily, I have a swiper. The Lady packed the bag bag of supplies (with bags in 3 sizes) well.
3:32p – Most heard comment of the day: “too pretty to cut on.” One lady saw the pic I have of a cheese & cracker server in action, showed her husband, and used the picture to prove her point that the cutting boards weren’t really cutting boards … they were serving pieces that were too pretty to cut on. Geez. Speechless.

3:40p – Open-mouthed reaction to the MBO demo. I own the demo. Didn’t sell the MBO, though.
3:45p – What kind of a crowd was it? I noticed a lady, older than me (on my birthday), who was wearing a Todd Rundgren t-shirt. Not something you see every day….
4:08p – Fun conversation with a couple that came into the booth, and were clearly having fun looking. The guy eventually admitted he was a turner (meaning he’s crazy), and the woman also goes into the shop with him to turn smaller stuff like bottle stoppers (good, they’re crazy together).
Why are turners crazy? They take a perfectly good piece of wood, put it on a machine to turn it at a high rate of speed, and then they stick something sharp into it just to see what flies off. Crazy. But I digress.
4:09p – The couple eventually admit that they’ve thought about vending as they like making stuff … but they’re running out of relatives that will take stuff they’ve made. He shows me smartphone pix of the work, and it’s really exquisite. Great, great looking stuff. I caution them that to vend, they need to figure out how to make things for under $50 that will sell … what he likes to make takes a month per piece and should cost hundreds of dollars each. Difficult to vend with art pieces like those. I point them to this blog to read more of my supposed vendor wisdom. Welcome.
4:31p – Hot. Drinking my cooler dry.
4:37p – Another She tells me she bought an MBO at Champagne on Main (April, Ventura) and she loves it. Her He loves it, and uses it every day. Love. This.
4:59p – A lady in the booth is looking for a charcuterie board. Last year, I didn’t know what that was. Now, I’m so continental. And a year wiser.
5:36p – The only thing I like that’s sold by the importers of crap are the battery operated bubble blowers. Every kid should have one. The 4 year old kid in front of the booth had one, and when he stopped walking, he held his finger on the trigger. Bubble blizzard! You couldn’t see through my booth for the bubbles, and I was all good with that.
5:40p – Bubble blizzard cleared up. First time explaining end grain vs edge grain today. First quality conversation about cutting board-sized cutting boards. It was 7+ hours into the event. Geez. Not good.
6:27p – My new catch phrase: “I start with lumber and I end up here.” Works.
7:04p – Shutting down. Wrapping it up, even though people are still in the booth. Doesn’t matter. It’s my birthday.
8:25p – Home. Quick, quick turnaround & out to my favorite Italian restaurant: Bella Cucina. Yum.
9:43p – Home. Check the tally, which was right. 10x boards sold.
10:10p – Return emails with birthday wishes. Haven’t even looked at Facebook. Not today.
10:18p – In the chair. Ahhh.
10: p – Asleep.
The next day, today, 2:46a – Awake again, still in the chair. Bed.
More
When Nature Fights Back: A Special Edition Of The Board Chronicles
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